[Case 02]
Enhanced transparency in child’s daily care
Parenting Apps
Bluebird - Stay Connected with Your Child, Anytime, Anywhere
A mobile app that helps parents track their child’s daily activities and wellbeing while they’re at daycare.
[Project Overview]
Bluebird is a mobile app concept for daycare centres that keeps working parents updated on their child’s daily activities, meals, sleep, and hygiene — creating a safe, transparent space that builds trust between parents and caregivers.
[Problem Statement]
Parents have limited visibility into their child’s day at daycare, often receiving delayed or inconsistent communication from caregivers. This lack of transparency increases anxiety about safety, hygiene, and overall care, especially for parents returning to work. They need a reliable way to stay informed and reassured throughout the day.
[Industry]
Parenting Apps
[My Role]
Product Designer
[Platforms]
Ios and Android
[Timeline]
2023